How It Works

How It Works

How S4 technology works at hair strand level compared to traditional salon keratin treatments

Traditional Brazilian-type keratin treatments coat the outside of the hair (the cuticle), and when ironed the hair is locked into a straight position. The chemicals used frequently give off formaldehyde fumes.


S4 is different. It contains no formaldehyde or formaldehyde donors.

It works from the inside out delivering Abaco Neem Oil and other botanicals and nutrients through the cuticle into the cortex. The stylist will be able to immediately see and feel the difference.

Cuticle opens during the application step to allow the nutrients to penetrate.

During the flat iron process the keratin, Abaco Neem Oil and other nutrients are sealed into the hair.